Atlanta Medical Center will provide sports medicine coverage to student athletes from Atlanta Public Schools (APS) for the fourth consecutive year and will promote its brand through advertising at the stadiums, as part of an agreement for the 2013-2014 school year.
A sports medicine team from Atlanta Medical Center will be on the sidelines at all APS high school football games at Grady and Lakewood stadiums. The team is led by Dr. Steven Kane, Chairman of the Orthopedic Surgery Residency Program and Chief of Sports Medicine at Atlanta Medical Center; and Cheryl Cundy, a certified athletic trainer.
In addition to treatment on the field, the same physicians provide follow-up treatment at Atlanta Medical Center’s orthopedics outpatient practice. Last spring, the practice relocated to a newly renovated space in the hospital’s Health Pavilion, and now offers wide hallways and large patient rooms, to allow injured patients room to maneuver on crutches, in wheelchairs or on stretchers. There is also a separate procedure room dedicated to casting, and an X-ray machine rotates around patients who are unable to lie on an exam table.
“Our orthopedics team is highly skilled so we can treat the players and get them back in the game as quickly as possible,” Kane says. “Parents can feel comfortable that their kids are being seen by the same doctors on and off the field, so that there’s no disruption in care.”
Also as part of the agreement, Atlanta Medical Center will hold coaches clinics to provide education on recognizing and treating injuries, and will promote its brand and services through signage at the district’s two football stadiums and in high school gyms.
“The partnership for sports medicine care between the Atlanta Public Schools and Atlanta Medical Center has been very beneficial for our student-athletes,” says Jeff Beggs, Program Director of Athletics for Atlanta Public Schools. “The care, the training for our athletic coaches as well as our certified athletic trainers for each high school is second to none. Atlanta Medical Center has committed themselves to the overall care and well-being of all our student-athletes across the school district.”
About Atlanta Medical Center
Atlanta Medical Center is a 762-bed acute care hospital, with campuses in downtown Atlanta and East Point. It is the second largest licensed-bed hospital in Georgia and a Level 1 Trauma Center. A teaching hospital, Atlanta Medical Center is widely recognized for its women’s services program, including water births, and for outstanding performance in the treatment of stroke patients. The hospital’s weight‐loss program is designated as a Bariatric Surgery Center of Excellence. To learn more about Atlanta Medical Center, a facility accredited by The Joint Commission, visit www.atlantamedcenter.com.
About Atlanta Public Schools Department of Athletics Atlanta Public Schools Department of Athletics consists of 11 high schools and 14 middle schools with over 7,000 student athletes and over 50,000 students within the district. Grady and Lakewood Stadiums host over 200 events a year. They are centralized athletic fields that seat over 8,000 fans where football, track/field, lacrosse and auxillary events are held. For more information, visit their website at http://www.atlanta.k12.ga.us/athletics.